Today the UK Department of Health (DH) has launched the “Catch it. Bin it. Kill it” campaign to help kerb flu infections.
The campaign is aimed at helping to reduce flu infections rates by urging the public to carry tissues, use them to catch coughs or sneezes, then to bin the tissues and to kill the germs by washing hands.
According to the Department of Health recent studies have shown that respiratory infections are reduced in groups of people who practice good hand and respiratory hygiene measures. They hope this new campaign will raise awareness of good hygiene and have a positive effect on flu other diseases such as norovirus.
The campaign will run for 3 weeks hitting the radio, papers and web near you.